FACTORES DETERMINANTES DE LA MOTIVACIÓN EMPRENDEDORA
Resumen
Esta investigación postula a través de una revisión de la literatura que los factores determinantes de la motivación emprendedora, suelen provenir de 2 tipos de factores: (1) cognitivos y (2) sociales/ambientales. Con este antecedente, se examina la capacidad de estos dos factores, representados a través de 3 variables, para predecir la motivación emprendedora, mediante un estudio exploratorio dentro del cual se utilizó la base de datos del Global Entrepreneurship Monitor (GEM) 2014, la cual abarca una muestra de 62 países, en los cuales se realizó una encuesta a 201.841 personas. Los resultados indican que estos 2 factores predijeron significativamente la motivación emprendedora, con un R2 ajustado de 0.528. Por ende este estudio proporciona una explicación de la motivación emprendedora, que será útil para los potenciales emprendedores y para quienes los alientan y guían.PALABRAS CLAVE: Emprendimiento; factores; GEM; motivación.DETERMINING FACTORS OF ENTREPRENEURIAL MOTIVATIONABSTRACTThis research postulates through a literature review that the determinant factors of entrepreneurial motivation tend to come from 2 types of factors: (1) cognitive factors and (2) social/environmental factors. With this background, this research examines the capacity of these 2 factors, represented through 3 variables, to predict the motivation of an individual to undertake, through an exploratory study. This paper used the database of the Global Entrepreneurship Monitor (GEM) 2014, which covers a sample of 62 countries, where a survey was carried out to 201,841 people. The results indicate that these 2 factors, predicted significantly the entrepreneurial motivation with an adjusted R2 of 0.528. Therefore this study provides an explanation of the entrepreneurial motivation, which is useful for potential entrepreneurs and for whom encourage and guide them.KEYWORDS: Entrepreneurship; factors; GEM; motivation.Descargas
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